Huda Kattan is back, and she is bolder than ever! She is launching her stunning “Ube Collection,” which features a striking lilac shade. Moreover, the inspiration for the collection comes from Huda’s obsession with Filipino Ube cake, which she always has for her last four birthdays. And can you blame her! In fact, the Ube Collection is an ode to Filipino heritage and celebrates creativity and feminine beauty. It is a limited-time collection that features Huda Beauty powder, Blush Filter Ube Cream, and Faux Filler Gloss UUU-Baby. She launched the collection on January 15, and it has already racked up 20 million views on all social media platforms. At Style Spur, we love make-up that speaks volumes, and Huda’s collection launches always make a loud bang! Similarly, just like all her previous products, the Ube Collection has definitely gone viral!
The popularity of the purple-toned makeup collection quickly spread among beauty content creators. Obviously, it got the biggest seal of approval from the Filipino community when beauty TikToker @seananthonyv raved about the Ube collection. While trying the Huda Beauty powder on a TikTok, he said: ‘My Filipino baddies, it’s time. The time has come. Huda Beauty is about to come out with a Ube setting powder. This is our time! This is our time!” Huda appreciates her community, and the community appreciates her back, and that’s why she’s the best at what she does!
Huda Beauty Powder is already a cult classic! Therefore, when rumors of an Ube hued setting powder spread online, everyone wanted a piece! Many tried to mimic the gorgeous purple tint of the Huda Beauty Powder before it was launched, but they failed. When it finally debuted, everyone instantly fell in love! The jaw-dropping Easy Bake Loose Powder become the signature of the Ube collection. What’s more, the smooth texture of the tint blurs, brightens, and freshens the undereye area for a flawless finish! Therefore, you can say bye-bye to bags with the Huda Beauty powder!
2025 is the year of cream blushes in lilac pigments! The Blush Filter Ube Cream gives an au natural lilac flush to your cheeks. With creamy texture, buildable quality, and a dreamy finish, it gets the approval of Style Spur gurus. Additionally, it complements the Huda Beauty powder and highlights the Ube hue.
Obviously, you cannot complete the Ube look without the iconic Faux Filler Gloss UUU-Baby! In fact, the gloss offers Huda’s signature high-shine finish that highlights the lilac hue. Therefore, not only does this gloss make your lips pop, but it is also infused with the goodness of vegan collagen and vitamin E that hydrates your lips. The subtle lilac shade of the gloss makes it perfect for everyday use and gives it a plump finish!
We definitely are! The Ube collection compliments medium to rich skin tones and offers a flawless finish. Therefore, you don’t need to shy away from it! Moreover, the best aspect of buying cosmetics from Huda is that she caters to all skin tones, which means it is more accessible to everyone! We adore an inclusive queen! Huda never disappoints with her makeup collections. Lastly, her dedication to her craft, love for her community, and impeccable color choice, are what make her brand such an icon! Rock the Ube-inspired look today and get the Huda Beauty powder, Faux Filler Gloss UUU-Baby, and Blush Filter Ube Cream!
At Style Spur, we adore makeup looks that are bold and creative! We applaud brands who give us unique concepts and stir up artistic frenzy! Therefore, we are over the moon with the Ube collection. The Ube collection is riding the waves of the blushed under-eye trend, and we are ubessed with it! It is the perfect collection for you if your birthday is coming up. So, enjoy a “Ube-moment” with Huda beauty powder, Blush Filter Ube Cream, and Faux Filler Gloss UUU-Baby, and enjoy your lilac inspired look for your special day! We know, we would! We simply cannot wait to see what more Huda has in store for us!
A skincare sorceress and makeup maven, Niomi Beckett is the queen of glow. With a flair for finding holy-grail products and spilling pro-level beauty secrets, she’s your backstage pass to flawless glam. Niomi’s world is all about bold lipsticks, dewy skin, and turning heads one contour at a time.
Style Spur always brings trends to life in the most unique way, and this article is no exception! The detailed breakdown of the Ube look and the perfect product recommendations make it such an engaging read. Huda Beauty’s powder truly elevates this trend. Looking forward to more amazing beauty insights!